Criação de um sistema de identidade visual para o Instituto Atuação Paraná
The project aims to present the process of developing a visual identity system for the Institute Atuação Paraná. For this, initially, a study was done about the national political involvement, an issue addressed by the Institute, and the importance of NGOs. In the second stage was presented a study...
| Autor principal: | Aleixo, Patricia |
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| Formato: | Trabalho de Conclusão de Curso (Graduação) |
| Idioma: | Português |
| Publicado em: |
Universidade Tecnológica Federal do Paraná
2020
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| Assuntos: | |
| Acesso em linha: |
http://repositorio.utfpr.edu.br/jspui/handle/1/13871 |
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| Resumo: |
The project aims to present the process of developing a visual identity system for the Institute Atuação Paraná. For this, initially, a study was done about the national political involvement, an issue addressed by the Institute, and the importance of NGOs. In the second stage was presented a study of the importance of the branding, as a brand management, and the importance of this to NGOs. Finally, was presented the concept of a visual identity system and, the methodology to make possible the creation of this system to the Institute. |
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