Aplicativo de notificação de ofertas de cervejas artesanais para melhorar o relacionamento entre consumidores e fornecedores

The craft beer market is growing in Brazil, with increases in consumption and diversity in the production. The use of a mobile application can promote better communication between producers and consumers, disseminating information and broadening the interaction. This work presents the design and d...

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Autor principal: Adams, Lucas Matias
Formato: Trabalho de Conclusão de Curso (Especialização)
Idioma: Português
Publicado em: Universidade Tecnológica Federal do Paraná 2020
Assuntos:
Acesso em linha: http://repositorio.utfpr.edu.br/jspui/handle/1/17417
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Resumo: The craft beer market is growing in Brazil, with increases in consumption and diversity in the production. The use of a mobile application can promote better communication between producers and consumers, disseminating information and broadening the interaction. This work presents the design and development of a mobile application for craft beers that allows to view offers, make reservations, share content and introduces concepts of gamefication, social networks and cloud computing. In this project a study was carried out regarding the existing consumer population of craft beers from the region of Curitiba, to understand it in consumption and possible use of a mobile application aimed at disseminating information about the market and improving the relationship between consumers and brewers.Based on the data collected and the analysis performed, a functional prototype of a mobile application was developed, a webservice and an access portal with technologies for the web. The main technologies used were React Native, React, Node.js e MongoDb, all in language JavaScript. The resulting mobile application has undergone a usability survey with users. If published, the application has potential for growth in the regional market of Curitiba due to the vast and promising market for handcrafted beers in the region.