Modelo de simulação de cenários utilizados em uma loja de confecções

The present study aimed to use the Model Simulation Scenarios as a tool for strategic planning. Because of the speed at which changes occur, there is great difficulty in decision-making of companies. With the application of Model Simulation Scenarios identified the need to adopt a different posit...

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Autor principal: Cirino, Vaniely
Formato: Trabalho de Conclusão de Curso (Especialização)
Idioma: Português
Publicado em: Universidade Tecnológica Federal do Paraná 2020
Assuntos:
Acesso em linha: http://repositorio.utfpr.edu.br/jspui/handle/1/22336
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Resumo: The present study aimed to use the Model Simulation Scenarios as a tool for strategic planning. Because of the speed at which changes occur, there is great difficulty in decision-making of companies. With the application of Model Simulation Scenarios identified the need to adopt a different positioning, according to the situation the company is facing. With the view of these aspects becomes more predictable the future of the company, thus facilitating your goal is reached, regardless of the stage where she is, because it is assumed that this has already been raised to trace the simulation. In the study presented here, the highlights are two typical scenarios in a clothing store, these analyzes were based through the SWOT matrix and the Delphi method, which can be verified that for every diagnosis there are different actions, but always aimed at the factors found to increase the company's profitability, forecast to stabilize profits and control of competitiveness.