Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA
In this study, the intention was to perceive and understand how one can live in the capitalist context, reelaborating the cultural, material and immaterial bases of our society. Through the approach between the design and the anthropology, a reflection was conducted in order to understand the way th...
| Autor principal: | Corrêa, Ronaldo de Oliveira |
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| Formato: | Dissertação |
| Idioma: | Português |
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Universidade Tecnológica Federal do Paraná
2022
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riut-1-271462022-02-15T06:05:50Z Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA Corrêa, Ronaldo de Oliveira Carvalho, Marília Gomes de http://lattes.cnpq.br/5881969503611262 Carvalho, Marília Gomes de http://lattes.cnpq.br/5881969503611262 Queluz, Gilson Leandro https://orcid.org/ 0000-0002-0728-1218 http://lattes.cnpq.br/9402463923848550 Kistmann, Virgínia Borges http://lattes.cnpq.br/5890536420372224 Denis, Rafael Cardoso https://orcid.org/ 0000-0002-5055-7398 http://lattes.cnpq.br/2594333217245826 Desenho industrial - Brasil Artesanato - Brasil, Nordeste Cultura material - Brasil, Nordeste Cultura popular Design, Industrial - Brasil Handicraft - Brasil, Nordeste Material culture - Brasil, Nordeste Popular culture CNPQ::CIENCIAS HUMANAS Sociais e Humanidades In this study, the intention was to perceive and understand how one can live in the capitalist context, reelaborating the cultural, material and immaterial bases of our society. Through the approach between the design and the anthropology, a reflection was conducted in order to understand the way that subjects, such as the cultural identities and the diversity of expressions that constitute the societies culture, were considered in the processes of design intervention in communities or groups of handmade production. Those studied interventions took place in the state of Bahia (Brazilian Northeast), in the yearof 2000, and were accomplished by the Craftsmanship Commission, which was a group constituted by governmental institutions, non governmental organizations, financing and regional development agencies, among others. The documental research was privileged as a methodological proposal. The chosen option was to understand the study phenomenon and its relationships with the other elements and social actors, as a track about the hibridization process of the cultural elements that are part of the consumption urbanindustrial society with the communities’ social dynamics and the groups of handmade production. Initially, the research process began through the search for understanding about how the planning and the implementation of the design intervention in the craftsmanship context is elaborated, which tools are used and which connections are between the design and the craftswork in the Brazilian context. The reports given by the Bahia Design Program, the institution which is responsible by the coordination of the intervention group, were used as a main source of information. From these reports, important information could be drawn about the specialists’ and technicians’ role and participation in the intervention process, also about the systematization of the used methodology and the report of the first stage accomplished by the Bahia Design experience at the area denominated Coast of the Discovery, which includes the municipal districts of Belmonte, Santa Cruz Cabrália and Porto Seguro, as well as its results and unfoldings. We established as guiding theories the dialogue withsome authors, such as Canclini, Ortiz, Denis, Kistmann, among others, who debate the concepts and the approaches regarding the artefacts and the material culture, the quotidian – as the space of the interactions and the materialization of the culture -, the design and the industrialization, the craftswork and the consumption society. The interpretation and the discussion about aspects that defined the intervention process were accomplished, as well as the discussion about their relationship with subjects such as the apparent or non apparent conflicts among the cultural systems, the incorporation of the handmade production and its dynamics within the merchandise production, circulation and consumption system, in a way to understand how they interact and influence each other. Throughout the analyses, it was possible to attest that the interventions are, in a restricted field of performance, a progress in the insertion process of traditional societies in the capitalist world, nevertheless they are still, in many aspects, mistaken initiatives. Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES) Pretendeu-se neste estudo perceber e entender como se pode viver no contexto do capitalismo reelaborando as bases culturais, materiais e imateriais, de nossa sociedade. Através da aproximação entre o design e a antropologia, buscou-se desenvolver uma reflexão sobre o modo como foram consideradas questões relacionadas com as identidades culturais e diversidade das expressões constituintes da cultura das sociedades nos processos de intervenção de design em comunidades, ou grupos de produção artesanal, realizado pelo Grupo de Artesanato – comissão composta por instituições governamentais, organizações não-governamentais, instituições financiadoras e de desenvolvimento regional, dentre outras – no ano de 2000, no Estado da Bahia, Nordeste brasileiro. Como proposta metodológica, privilegiou-se a pesquisa documental. Optou-se por compreender o fenômeno de estudo e suas relações com os demais elementos e atores sociais, enquanto pista sobre a hibridização dos elementos culturais constitutivos da sociedade urbano-industrial de consumo com a dinâmica social das comunidades e grupos de produção artesanal. O processo de pesquisa foi desenvolvido, inicialmente, buscando compreender como se planeja e se implanta uma intervenção de design no artesanato, quais as ferramentas utilizadas e quais são os nexos entre o design e o artesanato no contexto brasileiro. Foram utilizados os relatórios cedidos pela instituição coordenadora do grupo de intervenção – o Programa Bahia Design – como principal fonte de informações. Destes relatórios, foi possível retirar importantes informações sobre a participação e o papel dos técnicos e especialistas no processo de intervenção, a sistematização da metodologia utilizada, o relato da primeira etapa realizada na região denominada Costa do Descobrimento – que engloba os municípios de Belmonte, Santa Cruz Cabrália e Porto Seguro -, seus resultados e desdobramentos. Foi estabelecido como direcionamento teórico o diálogo com alguns autores como Canclini, Ortiz, Denis, Kistmann, dentre outros, sobre os conceitos e as abordagens a respeito dos artefatos e da cultura material, o cotidiano – como espaço das interações e materialização da cultura -, o design e a industrialização, o artesanato e a sociedade de consumo. Foi realizada a interpretação e a discussão sobre aspectos que definiram o processo de intervenção, sua relação com questões como os conflitos aparentes ou não entre os sistemas culturais, a incorporação da produção artesanal e sua dinâmica no sistema de produção, circulação e o consumo de mercadoria, de forma a entender como interagem e como ambos se influenciam. Evidenciou-se com as análises que as intervenções são, em um restrito campo de atuação, um avanço no processo de inserção das sociedades tradicionais no mundo capitalista, todavia, em muitos aspectos, iniciativas limitadas. 2022-02-14T23:10:35Z 2022-02-14T23:10:35Z 2003-05-05 masterThesis CORRÊA, Ronaldo de Oliveira. Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA. 2003. Dissertação (Mestrado em Tecnologia e Sociedade) - Universidade Tecnológica Federal do Paraná, Curitiba, 2003. http://repositorio.utfpr.edu.br/jspui/handle/1/27146 por openAccess http://creativecommons.org/licenses/by/4.0/ application/pdf Universidade Tecnológica Federal do Paraná Curitiba Brasil Programa de Pós-Graduação em Tecnologia e Sociedade UTFPR |
| institution |
Universidade Tecnológica Federal do Paraná |
| collection |
RIUT |
| language |
Português |
| topic |
Desenho industrial - Brasil Artesanato - Brasil, Nordeste Cultura material - Brasil, Nordeste Cultura popular Design, Industrial - Brasil Handicraft - Brasil, Nordeste Material culture - Brasil, Nordeste Popular culture CNPQ::CIENCIAS HUMANAS Sociais e Humanidades |
| spellingShingle |
Desenho industrial - Brasil Artesanato - Brasil, Nordeste Cultura material - Brasil, Nordeste Cultura popular Design, Industrial - Brasil Handicraft - Brasil, Nordeste Material culture - Brasil, Nordeste Popular culture CNPQ::CIENCIAS HUMANAS Sociais e Humanidades Corrêa, Ronaldo de Oliveira Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA |
| description |
In this study, the intention was to perceive and understand how one can live in the capitalist context, reelaborating the cultural, material and immaterial bases of our society. Through the approach between the design and the anthropology, a reflection was conducted in order to understand the way that subjects, such as the cultural identities and the diversity of expressions that constitute the societies culture, were considered in the processes of design intervention in communities or groups of handmade production. Those studied interventions took place in the state of Bahia (Brazilian Northeast), in the yearof 2000, and were accomplished by the Craftsmanship Commission, which was a group constituted by governmental institutions, non governmental organizations, financing and regional development agencies, among others. The documental research was privileged as a methodological proposal. The chosen option was to understand the study phenomenon and its relationships with the other elements and social actors, as a track about the hibridization process of the cultural elements that are part of the consumption urbanindustrial society with the communities’ social dynamics and the groups of handmade production. Initially, the research process began through the search for understanding about how the planning and the implementation of the design intervention in the craftsmanship context is elaborated, which tools are used and which connections are between the design and the craftswork in the Brazilian context. The reports given by the Bahia Design Program, the institution which is responsible by the coordination of the intervention group, were used as a main source of information. From these reports, important information could be drawn about the specialists’ and technicians’ role and participation in the intervention process, also about the systematization of the used methodology and the report of the first stage accomplished by the Bahia Design experience at the area denominated Coast of the Discovery, which includes the municipal districts of Belmonte, Santa Cruz Cabrália and Porto Seguro, as well as its results and unfoldings. We established as guiding theories the dialogue withsome authors, such as Canclini, Ortiz, Denis, Kistmann, among others, who debate the concepts and the approaches regarding the artefacts and the material culture, the quotidian – as the space of the interactions and the materialization of the culture -, the design and the industrialization, the craftswork and the consumption society. The interpretation and the discussion about aspects that defined the intervention process were accomplished, as well as the discussion about their relationship with subjects such as the apparent or non apparent conflicts among the cultural systems, the incorporation of the handmade production and its dynamics within the merchandise production, circulation and consumption system, in a way to understand how they interact and influence each other. Throughout the analyses, it was possible to attest that the interventions are, in a restricted field of performance, a progress in the insertion process of traditional societies in the capitalist world, nevertheless they are still, in many aspects, mistaken initiatives. |
| format |
Dissertação |
| author |
Corrêa, Ronaldo de Oliveira |
| author_sort |
Corrêa, Ronaldo de Oliveira |
| title |
Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA |
| title_short |
Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA |
| title_full |
Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA |
| title_fullStr |
Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA |
| title_full_unstemmed |
Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA |
| title_sort |
design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - ba |
| publisher |
Universidade Tecnológica Federal do Paraná |
| publishDate |
2022 |
| citation |
CORRÊA, Ronaldo de Oliveira. Design e artesanato: uma reflexão sobre as intervenções realizadas na costa do descobrimento - BA. 2003. Dissertação (Mestrado em Tecnologia e Sociedade) - Universidade Tecnológica Federal do Paraná, Curitiba, 2003. |
| url |
http://repositorio.utfpr.edu.br/jspui/handle/1/27146 |
| _version_ |
1805317065672753152 |
| score |
10,814766 |