Beauté: indústria de cosméticos naturais

For over 100 thousand years there are reports that show the use of cosmetics and every year, with technological advances, this market grows even more, nationally and internationally. There are several categories of cosmetics present in the market, among them the natural cosmetics that are gaining pr...

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Principais autores: Arenhart, Amanda Ellen, Pereira, João Paulo Araújo, Barbosa, Lareska Teles
Formato: Trabalho de Conclusão de Curso (Graduação)
Idioma: Português
Publicado em: Universidade Tecnológica Federal do Paraná 2022
Assuntos:
Acesso em linha: http://repositorio.utfpr.edu.br/jspui/handle/1/28696
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Resumo: For over 100 thousand years there are reports that show the use of cosmetics and every year, with technological advances, this market grows even more, nationally and internationally. There are several categories of cosmetics present in the market, among them the natural cosmetics that are gaining prominence with an accelerated growth worldwide and nationally. This growth is linked to an increasingly constant concern of people for conscious consumption and the change for healthier habits. With a sustainable purpose, concern for the environment and well-being, Beauté Cosméticos Naturais enters the national market as a medium-sized company directed to the production and marketing of high quality natural cosmetics, including exfoliating liquid soap, moisturizing cream for skincare, micellar water, floral water, essential oil, and alcohol gel, all with eucalyptus base. The company focuses on democratizing access to quality natural cosmetics, delivering innovative products at fair and affordable prices to everyone. Its headquarters is located in Campo Grande - Mato Grosso do Sul, a decision taken taking into account some factors among them the fact that it is the second largest producer of eucalyptus in the country and is well located logistically, facilitating the flow of products and facilitating research and innovation. The elaboration of this industrial project aims to present a history of the sector, market analysis, product presentation, process description with detailed production steps, material and energy balance of the process, proposal for waste treatment, sizing and financial analysis. The eucalyptus essential oil will be present in all product compositions, with the exception micellar water that doesn't need it and of the alcohol gel, which will be produced from fibrillated eucalyptus nanocellulose to replace. The essential oil will be extracted by the hydrodistillation method with an ultrasound pre-treatment to optimize the bioactive compounds. With a monthly production of 100,000 units of exfoliating liquid soaps, 100,000 units of skincare moisturizing creams, 185,000 units of alcohol gel, 30,000 units of essential oil, 200,000 units of micellar water and 314,592 units of floral water, with mass flow rates for each product, respectively, of 216.88 kg h-1, 222.22 kg h-1, 963.54 kg h-1, 14.08 kg h-1 1340.00 kg h-1 and 2322.71 kg h-1. From the financial analysis of the company it was possible to conclude that the project is viable and presents a highly profitable potential, presenting a positive Net Present Value (NPV), an Internal Rate of Return (IRR) of 30.98% and higher than the Minimum Rate of Attractiveness (MIT) of 20%, presents payback after the second year of Beauté operations.