O design como estratégia de comunicação visual para a empresa “Chá e Arte”
This project is part of the graduation course work in Graphic Design from the Federal Technological University of Paraná, and aims to revitalize the visual identity for the company "Chá & Arte ". From the history of tea, a survey of references and the concept of the brand, it creates a...
Autor principal: | Schartner, Carla Martina |
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Formato: | Trabalho de Conclusão de Curso (Graduação) |
Idioma: | Português |
Publicado em: |
Universidade Tecnológica Federal do Paraná
2020
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Assuntos: | |
Acesso em linha: |
http://repositorio.utfpr.edu.br/jspui/handle/1/13772 |
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Resumo: |
This project is part of the graduation course work in Graphic Design from the Federal Technological University of Paraná, and aims to revitalize the visual identity for the company "Chá & Arte ". From the history of tea, a survey of references and the concept of the brand, it creates a visual identity that includes concept of art, sustainability, health and taste, presenting the company Chá & Arte as a strategy for a visual solution for its brand and products. |
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